Benson Jagero Ojwacka
Healthcare
Portland,OR
Summary
To be professional and have high ethical standards in my duty performance and to improve on my skills and expertise so as to have something unique and outstanding throughout my career.
Highly-motivated employee with desire to take on new challenges. Strong work ethic, adaptability, and exceptional interpersonal skills. Adept at working effectively unsupervised and quickly mastering new skills.
Overview
19
19
years of professional experience
Work History
Communications Associate and Digital Market
Crystal Outdoor & Advertising Co.(Family Business)
Nairobi, Kenya
01.2021 - 06.2024
- Assisted in the development and implementation of communications strategies, plans and tactics.
- Created content for website updates, social media posts, newsletters and other digital formats.
- Developed relationships with media outlets to increase visibility for organization initiatives.
- Managed media inquiries, responding promptly to requests for statements or other information.
- Analyzed analytics data from various platforms to measure success of communication efforts.
- Collaborated with design team on visual elements of marketing materials such as logos or infographics.
- Served as main point-of-contact between organization leaders and external contacts.
- Conducted research on competitors' communication practices to inform strategy decisions.
- Engaged regularly with followers across social media platforms in order to maintain an active presence.
- Utilized digital and computer software to upload, post or edit online content.
- Coached client representatives in effective communication with public or employees.
- Purchased advertising space or time to promote client's product or agenda.
Digital Marketer and Official photographer/videographer
Homeland Events
05.2015 - 12.2020
- Developing and implementing digital marketing strategies to promote the company's products and services
- Managing the company's website and social media channels, including creating content, monitoring engagement, and optimizing performance
- Conducting market research to identify and understand the company's target audience, competitors, and industry trends
- Collaborating with other departments, such as sales and product development, to ensure marketing efforts align with overall business objectives
- Creating and managing email marketing campaigns, including designing templates, segmenting lists, and analyzing results
- Monitoring and analyzing digital marketing metrics, such as website traffic, lead conversion, and ROI, to adjust strategies and tactics as needed
- Utilizing SEO and PPC techniques to improve the company's visibility and drive traffic to the website
- Developing and executing content marketing campaigns, including writing blog posts, creating infographics, and producing videos
- Managing online advertising campaigns, such as Google AdWords and social media ads, to increase brand awareness and generate leads
- Creating and managing a digital marketing budget, allocating resources effectively and efficiently to maximize ROI.
Assistant Producer
Urban radio
01.2009 - 04.2012
- Researching and developing new ideas for projects and programmes
- Finding contributors and people to be interviewed
- Writing material, scripts, and choosing suitable music and archive recordings
- Drawing up schedules and conducting pre-production briefings for presenters, guests, and technical staff
- Managing the budget
- Making sure that the programme meets copyright and legal requirements
- Recording, editing, and presenting if needed
- Replying to listeners' comments and complaints
- Writing blogs and material for the programme website.
Attachee Student
Kenya News agency
04.2008 - 09.2008
- Take and edit pictures as accordance with the news
- Set up all the equipment needed for the photoshoot
- Arrange and pose models and objects to get the best results
- Research the theme for the photo
- Proofread and edit news pieces to improve its contents
- Suggest ideas for headlines
- Assist in research and verifying facts
- Able to meet daily deadlines
- Write well-constructed articles based on reliable information
- Research materials and fact-checking data
- Show up at press releases and other related events
- Interview key people and investigate interesting tip-off.
Office Assistant
Crystal Outdoor & Advertising Co
07.2005 - 09.2006
- Overseeing clerical tasks, such as sorting and sending mail
- Keeping an inventory of office supplies and ordering new materials as needed
- Maintaining files
- Answering phone calls, taking and delivering messages
- Ensuring the office runs smoothly
- Scheduling meetings and sending meeting invites to attendees.
Education
Diploma in Journalism and Media studies -
Zetech University
11-2004
Certificate in Journalism and Media studies -
Zetech University
Nairobi11-2001
High School Diploma -
Menengai High School
Nakuru 11-1997
Skills
- Strategic planning
- Competitor review
- Business management software
- Critical thinking and problem solving
- Trending stories
- Collaboration
- Copy editing
- Excellent spelling skills
- Fact-checking
- Strong research skills
- Copywriting
- Excellent grammar
- Grammar usage
- Effective writing
Certifications And Licences
- Digital Literacy Certification, Microsoft Corporation in collaboration with Homeboys Foundation, 07/2015
- Retail Studies, Walmart Foundation and OIC International, 06/2015
- Certificate course in Computer Packages, United Africa College, 06/2015 - 08/2015
Professional Relevant Skills
- Strategic development integrating innovative digital resources
- Leveraging human capital to achieve target growth indicators
- Communicating with clients to resolve concerns and address questions
- Delivering results identified by leadership and stakeholders
- Exhibiting expertise in social media, email marketing and content marketing strategies
Personal Information
Nationality: Kenyan
References
- Available upon request.
Hobbies
- Photo & Videography.
- Tours & Travels.
- Social media enthusiast.
Interests
- Visiting Museum exhibitions.
- Technology and gadgets.
- Travel and tourism.
- Volunteering.
Timeline
Communications Associate and Digital Market
Crystal Outdoor & Advertising Co.(Family Business)
01.2021 - 06.2024
Digital Marketer and Official photographer/videographer
Homeland Events
05.2015 - 12.2020
Assistant Producer
Urban radio
01.2009 - 04.2012
Attachee Student
Kenya News agency
04.2008 - 09.2008
Office Assistant
Crystal Outdoor & Advertising Co
07.2005 - 09.2006
Diploma in Journalism and Media studies -
Zetech University
Certificate in Journalism and Media studies -
Zetech University
High School Diploma -
Menengai High School
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