Summary
Overview
Work History
Education
Skills
Accomplishments
Timeline
Generic

JASON WALTON

Louisville

Summary

Innovative designer with strong skills in UI/UX and multimedia advertising. Proven ability to lead cross-departmental initiatives and deliver impactful digital assets that enhance user experience and drive engagement.

Overview

14
14
years of professional experience

Work History

DESIGNER, UX / UI

QSR Automations
01.2019 - 01.2025
  • Delivered custom iconography and a range of digital assets to developers, supporting efficient implementation of UI elements in QSR's software platforms.
  • Designed wireframes and site diagrams to guide the structure and navigation of various applications, aligning layout decisions with intuitive user flow and functional requirements.
  • Created detailed table diagram maps tailored to individual restaurant layouts, enabling seamless integration with QSR's Host seating software and improving front-of-house efficiency.
  • Partnered with Dr. Kevin Scoresby to integrate industry best practices into restaurant user experience designs, elevating product usability for operators and guests alike.
  • Produced high-impact visual assets and slide designs for Product Strategy Team presentations, helping articulate complex product ideas to internal and external stakeholders.
  • Served as a subject matter expert for cross-departmental initiatives, providing design leadership and creative problem-solving on projects ranging from software enhancements to marketing communications.

DIRECTOR, DESIGN & COMMUNICATIONS

Building Industry Association of Greater Louisville
01.2016 - 01.2019
  • Oversaw the full creative direction for all print and digital communications for the Association, ensuring visual consistency across publications, marketing materials, and event collateral.
  • Managed and produced creative assets for the Association's expansive social media presence, including content and graphics for six Facebook pages, two Instagram accounts, and three Twitter accounts tied to organizational initiatives and public events.
  • Maintained and updated digital content across multiple websites, including the Association's main site and four public-facing event sites, ensuring timely, branded, and engaging user experiences.
  • Designed comprehensive event packages - including advertising materials, signage, and printed programs - for the Association's signature events, collaborating with stakeholders to deliver quality, on-brand creative.
  • Coordinated with external print & digital vendors to oversee production, resolve design challenges, and ensure accurate, on-time delivery of all creative assets supporting Association campaigns and events.

DESIGNER, DIGITAL EXPERIENCE

PriceWeber
01.2011 - 01.2016
  • Translated campaign assets into fully responsive website and mobile designs, ensuring brand consistency and functionality across digital platforms for both new and legacy projects.
  • Supported business development efforts by contributing creative solutions and digital strategy to new client pitches across a range of industries, including nonprofit, local, and national brands.
  • Collaborated with internal and external creative teams to define the visual and interactive direction of digital projects, driving alignment and innovation throughout the creative process.
  • Developed detailed UX documentation - including site maps, wireframes, prototypes, and functional specifications - to guide development and ensure an intuitive user journey across platforms.

Education

Some College (No Degree) - Communication & Media Studies

Bellarmine College
Louisville, KY

Skills

  • Web Design (UI/UX)
  • Multimedia Advertising
  • Creative Concept Development
  • Social Media Graphics
  • Leadership Client Relations
  • Color Theory & Application
  • Print Production
  • Motion Graphics
  • Interdisciplinary Collaboration
  • Project Management
  • Industry Trends
  • Layout & Composition
  • Prepress & File Preparation
  • Coaching & Mentoring

Accomplishments

  • Design System Development, Independently researched, planned, and implemented a scalable design system for QSR's full suite of software products to establish a cohesive visual identity - delivering consistent UI/UX across platforms despite the initiative not being a company priority.
  • Creative Project Management, Directed the full creative lifecycle for 17 annual publications at BIA, including the Homearama, Tour of Remodeled Homes, and Home, Garden and Remodeling Show guides - ensuring timely delivery and brand consistency across print and digital formats.
  • Cross-Functional Collaboration, Partnered with content and advertising teams to craft engaging layouts and manage editorial flow for high-visibility publications, strengthening member engagement and enhancing ad revenue for cornerstone BIA projects like the member magazine and relocation guide.
  • Brand Storytelling, Elevated the visual narrative of BIA's public-facing publications by unifying design standards and modernizing the look and feel of major show guides and directories, directly contributing to increased readership and a stronger public brand presence.

Timeline

DESIGNER, UX / UI

QSR Automations
01.2019 - 01.2025

DIRECTOR, DESIGN & COMMUNICATIONS

Building Industry Association of Greater Louisville
01.2016 - 01.2019

DESIGNER, DIGITAL EXPERIENCE

PriceWeber
01.2011 - 01.2016

Some College (No Degree) - Communication & Media Studies

Bellarmine College

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