Leslie Pierce
Shelbyville,Kentucky
Summary
Accomplished sales and marketing executive with expertise in demand planning, inventory management, and S&OP processes. Extensive background in licensing, merchandising, and finance within the footwear and apparel industries. Demonstrated skills in team leadership, change management, and relationship building. Proven ability to initiate projects, think strategically, and drive consensus-driven decisions for impactful results.
Overview
41
41
years of professional experience
Work History
Sales and Marketing Specialist
Kilgefin LLC
01.2023 - Current
- Managed regional and national retail and territories of women’s and men’s shoe lines successfully in both independent and key accounts. Responsible for sales team and various sales and marketing channels. Possess business administration and operations experience in retail and wholesale industries. Core competencies: Sales Strategy Development, Team Leadership, Market Analysis, Cross-Functional Collaboration, and Customer Relationship Management. Experienced in business development, brand management, retail and wholesale marketing, retail merchandising, and financial roles, including hiring and mentoring teams.
- Participated in skills development initiatives to promote team competence and success.
- Built local sales and marketing plan for each targeted district within defined territory.
- Identified and developed key operations and influencer relationships within targeted districts.
- Monitored personal sales activities to maintain compliance with internal policies and applicable government regulations.
- Supported implementation of contests, events and other initiatives to build presence and reputation.
- Communicated relevant information to internal and external stakeholders.
- Collaborated with leadership to identify marketing and communication needs for team and stakeholders.
- Collaborated with managers to provide customer feedback and recommend operational changes to meet emerging trends.
- Informed customers of promotions to increase sales productivity and volume.
- Developed, maintained and utilized diverse client base.
COO
Waldlaufer Distributor USA
02.2024 - 07.2025
- Managed by Kilgefin LLC
- Managed procurement activities to secure resource acquisitions at best possible cost.
- Negotiated contracts and agreements to secure favorable terms and maximize profits.
- Oversaw day-to-day operations to keep organization running smoothly while meeting business goals.
- Identified and pursued business development opportunities to grow organization and increase revenue.
- Cultivated company-wide culture of innovation and collaboration.
- Developed innovative sales and marketing strategies to facilitate business expansion.
- Oversaw divisional marketing, advertising and new product development.
- Monitored key business risks and established risk management procedures.
- Initiated strategy to drive company growth and increase market share and profitability.
- Maintained P&L and shouldered corporate fiscal responsibility.
- Established and maintained strong relationships with customers, vendors and strategic partners.
- Led recruitment and development of strategic alliances to maximize utilization of existing talent and capabilities.
- Communicated business performance, forecasts and strategies to investors and shareholders.
- Managed financial, operational and human resources to optimize business performance.
Regional Sales Manager
Propet
10.2016 - 10.2023
- Responsible for regional sales and brand management of men’s and women’s medical devices, safety footwear, and fashion comfort footwear. Increased territory sales from $500,000 to $2 million while maintaining high levels of customer service. Awarded the Consistent Producer Award. Skilled in forecasting and merchandising.
- Finalized sales contracts with high-value customers.
- Collaborated with senior executives to evaluate performance in the regional area and develop strategies to expand revenue generation.
- Achieved regional sales objectives by coordinating the sales team, developing successful strategies, and servicing accounts to strengthen business relationships.
- Developed and maintained positive relationships with clients in assigned sales territories.
- Executed successful promotional events and trade shows.
- Contacted key accounts regularly and achieved high satisfaction scores by routinely re-assessing needs and resolving conflicts.
- Participated in sales calls with direct reports to strengthen customer relationships and uncover possible opportunities for growth.
- Conducted product demonstrations and presentations to potential clients to capture more sales.
- Attended industry conferences and tradeshows to stay up-to-date with market trends and customer needs.
- Executed successful marketing campaigns to generate new business and expand customer base.
- Generated detailed sales reports and forecasts to analyze performance and track progress.
- Demonstrated products to show potential customers thebenefits and advantages and encourage purchases.
- Organized promotional events and interacted with community to increase sales volume.
Executive Territory Manager
Piesanto
06.2016 - 10.2016
- Oversaw sales, marketing, and distribution of Piesanto Shoes in the Western US.
- Product and brand management.
- Stayed abreast of new products, services and other general information of interest to customers.
- Developed pipeline of potential sales to meet territory sales expectations.
- Maintained organized account records and account profiles.
- Troubleshot problems regarding product, answered questions from distributors and handled complaints.
- Cultivated relationships with key accounts in territory and provided support to drive customer satisfaction.
- Implemented promotions and marketing campaigns to increase territory sales and brand awareness.
- Managed accounts to retain existing relationships and grow share of business.
- Engaged in product training, demonstrations, consumer awareness, branding, and acquisition initiatives to raise awareness and revenues.
- Collaborated with upper management to implement continuous improvements and exceed team goals.
- Implemented systems and procedures to increase sales.
- Drove sales by developing multi-million dollar contract sales.
Department Manager
Nordstrom
07.1984 - 02.1992
- Managed several departments throughout Nordstrom, from Oregon to California, focusing on the Accessory Division, growth strategy, and expansion of the sales team.
- Established performance goals for employees and provided feedback on methods for reaching those milestones.
- Assisted in organizing and overseeing assignments to drive operational excellence.
- Recruited, interviewed and hired employees and implemented mentoring program to promote positive feedback and engagement.
- Controlled resources and assets for department activities to comply with industry standards and government regulations.
- Leveraged data and analytics to make informed decisions and drive business improvements.
- Trained personnel in equipment maintenance and enforced participation in exercises focused on developing key skills.
- Planned, created, tested and deployed system life cycle methodology to produce high quality systems to meet and exceed customer expectations.
- Identified and communicated customer needs to supply chain capacity and quality teams.
- Maintained positive customer relations by addressing problems head-on and implementing successful corrective actions.
- Established team priorities, maintained schedules and monitored performance.
- Successfully managed budgets and allocated resources to maximize productivity and profitability.
- Improved staffing during busy periods by creating employee schedules and monitoring call-outs.
- Launched quality assurance practices for each phase of development
Education
Chemeketa Community College
Salem, OR01.1984
Skills
- Relationship Building
- Interpersonal Skills
- New Business Opportunities
- Customer Service Management
- Microsoft Office
Timeline
COO
Waldlaufer Distributor USA
02.2024 - 07.2025
Sales and Marketing Specialist
Kilgefin LLC
01.2023 - Current
Regional Sales Manager
Propet
10.2016 - 10.2023
Executive Territory Manager
Piesanto
06.2016 - 10.2016
Department Manager
Nordstrom
07.1984 - 02.1992
Chemeketa Community College
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