Summary
Overview
Work History
Education
Skills
Timeline
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Olivia Abell

Louisville

Summary

Sales Professional with 6 years of experience driving revenue, managing client relationships, and exceeding sales targets. Skilled in optimizing sales processes, enhancing customer retention, and building strong business partnerships. Seeking to transition into a Sales Management role to apply my experience and contribute to developing a high-performing team.

Overview

8
8
years of professional experience

Work History

Sales Professional

Heidelberg Distributing Company
12.2018 - Current
  • Manage assigned territory by visiting accounts weekly
  • Build relationships with buyers and store owners
  • Present new items and execute sales with knowledgeable information on products
  • Create pre-plans to hit goals on a weekly and monthly basis
  • Merchandise stores to maintain product freshness
  • Utilize sales tools to grow market share and gain volume of brands

Monaco Brand Manager

Heidelberg Distributing Company
10.2019 - 11.2020
  • Traveled independently through statewide territory
  • Met and succeeded goals for Monaco by growing the brand 70%+ after 1 year
  • Educated store owners on products as well as suggested retail and appropriate merchandising
  • Conducted on-site tastings during peak hours
  • Maintained relationships with sales representatives throughout Kentucky to achieve sales goals
  • Accompanied sales reps on routes to create more market share by building billboard effect of product and insuring cold box and display space

Sales Merchandiser

Heidelberg Distributing Company
07.2018 - 12.2018
  • Stocked shelves and built displays
  • Assisted sales representatives when needed
  • Learned the portfolio and became familiar with products

Lead Manager for Wine Department

Liquor Barn KY
04.2017 - 06.2018
  • Ordered wine twice weekly
  • Worked with sales reps to ensure shelves were stocked and customer needs were met
  • Active key holder and opened and closed the store
  • Sold private label and national brands to meet customers’ wishes with knowledge of subject
  • Built displays and end caps with appropriate cross-merchandising to increase sales
  • Conducted wine tastings weekly

Education

Bachelor of Arts - Communication

University of Louisville
Louisville, KY

Skills

  • Networking
  • Interpersonal communication
  • Proficient in MS Office
  • Sales and marketing strategies
  • Point of sale operation
  • Client presentations

Timeline

Monaco Brand Manager

Heidelberg Distributing Company
10.2019 - 11.2020

Sales Professional

Heidelberg Distributing Company
12.2018 - Current

Sales Merchandiser

Heidelberg Distributing Company
07.2018 - 12.2018

Lead Manager for Wine Department

Liquor Barn KY
04.2017 - 06.2018

Bachelor of Arts - Communication

University of Louisville
Olivia Abell