Summary
Overview
Work History
Education
Skills
Certification
Affiliations
Timeline
Generic

Pam Hart

Louisville

Summary

Dynamic and results-driven digital product leader with a strong track record in driving digital transformation and delivering high-impact customer experiences. Proven expertise in leading cross-functional teams, executing complex digital initiatives, and managing multimillion-dollar budgets. Recognized for innovative problem-solving, customer-centric thinking, and optimizing platforms that scale.

Overview

27
27
years of professional experience
1
1
Certification

Work History

Director, Product Management – Omni-Channel Platform

Humana
Louisville
01.2024 - Current
  • Define omni-channel product vision using Adobe Experience Platform (Real-Time CDP, Journey Optimizer, Customer Journey Analytics).
  • Develop and scale real-time personalization through advanced AI-driven customer profiles and journey orchestration.
  • Lead $11M budget ($7M IT, $4M vendor) with strategic oversight of roadmap execution, KPIs, and quarterly executive reviews.
  • Implement test-and-learn strategies to continuously optimize engagement and outcomes.

Director, Product Management – Member Self-Service

Humana
Louisville
06.2022 - 01.2024
  • Directed full lifecycle of self-service digital products across MyHumana and login/registration platforms.
  • Increased customer satisfaction by 7% through insights from Voice of Consumer and behavioral analytics.
  • Led a platform migration that saved $32M and reduced 200+ redundant pages, yielding $200M in engineering efficiencies.

Director / Associate Director, Product Management – Member Sales, Service, and Care

Humana
Louisville
12.2020 - 06.2022
  • Owned B2B digital strategy across Commercial, Medicaid, and Group Medicare experiences on web and mobile.
  • Delivered digital solutions for Employer Group sales growth and virtual care enablement.
  • Launched Medicaid Member Digital Strategy with emphasis on personalization and accessibility.

Associate Director, Product Management – Core Digital Solutions

Humana
Louisville
11.2019 - 12.2020
  • Led 30+ member team managing digital experiences across Humana.com, Pharmacy, GO365, and platform enablers.
  • Rolled out Agile Coaching and team maturity models to increase team performance.
  • Served as interim head of Delivery Management and Agile Coaching while setting product standards and onboarding playbooks.

Senior Product Development Professional – MyHumana Product Manager

Humana
Louisville
01.2016 - 01.2019
  • Improved MyHumana dashboards and communication settings to enhance usability and engagement.
  • Raised NPS by 7 points within three months through targeted experience enhancements.
  • Managed $10M in annual budgets across wellness and commercial group digital efforts.

Regional Underwriting Consultant/Manager – Commercial Group Underwriting

Humana
Louisville
01.1999 - 01.2016
  • Directed pricing, sales strategy, and underwriting quality control across 80+ team members.
  • Reduced intake processing time by 30% through process streamlining initiatives.

Education

BA - Economics

University of Louisville
Louisville, KY
01.1998

Skills

  • Digital Product Management
  • Agile/Waterfall Delivery Management
  • Omni-Channel Experience Strategy
  • Process Optimization
  • Change Management
  • Stakeholder Engagement
  • Cross-Functional Team Leadership

Certification

  • SAFe Agilist Certification
  • Humana Star Award Recipient (2019, 2020)

Affiliations

Mentor and active member, Women’s Network Resource Group

Timeline

Director, Product Management – Omni-Channel Platform

Humana
01.2024 - Current

Director, Product Management – Member Self-Service

Humana
06.2022 - 01.2024

Director / Associate Director, Product Management – Member Sales, Service, and Care

Humana
12.2020 - 06.2022

Associate Director, Product Management – Core Digital Solutions

Humana
11.2019 - 12.2020

Senior Product Development Professional – MyHumana Product Manager

Humana
01.2016 - 01.2019

Regional Underwriting Consultant/Manager – Commercial Group Underwriting

Humana
01.1999 - 01.2016

BA - Economics

University of Louisville
Pam Hart