Roberta Steutermann
Crestwood
Summary
Dynamic and motivated professional with a proven record of revenue generation and relationship building, project management, strategic planning, and coaching individuals to success. Skilled in building cross-functional teams, demonstrating exceptional communication skills, and making critical decisions during challenges. Adaptable and transformational leader with an ability to work independently, creating effective presentations, and developing opportunities that further establish organizational goals.
Overview
17
17
years of professional experience
Work History
Vice President
United Way Of Kentucky
06.2023 - Current
- Cultivate strong relationships with key stakeholders, including donors, state government leaders, United Way leadership and community leaders to promote collaboration and long-term success.
- Lead cross-functional teams for the successful completion of major projects, resulting in increased community impact and network relevance.
- Demonstrate proficient leadership skills to motivate United Way members and communities.
- Collaborate with senior management to develop strategic initiatives and long term goals.
- Develop new revenue streams by identifying growth opportunities and forging strategic partnerships with key industry players.
- Establish a culture of continuous improvement, fostering innovation and driving sustainable growth across the organization.
- Represent organization at industry conferences and events.
Director of Development
United Way Of Kentucky
09.2021 - Current
- Manage and grow Kentucky Employee Charitable Campaign with emphasis on expanding reach into outlining areas.
- Achieved KECC growth of 10% in year 2021 and 31% in 2022.
- Grow relationships within state government to produce needed outcomes.
- Worked with CEO to develop statewide disaster funds for both 2021 Western KY Tornados and 2022 Eastern KY Floods.
- Raised over $5.5 million dollars to support impacted communities.
- Reestablished relationships with local labor leadership during distastes and created funding model to support union members impacted by both disasters.
- Managed thank you process for disaster fund.
- Worked with statewide disaster organizations through Kentucky VOAD to support local communities impacted in disaster. Sharing back opportunities and needs to local United Ways and Long Term Recovery Committees.
- In partnership with CEO building statewide Funders Group for Disaster Recovery. Taking learnings from last two years to build first of its kind statewide partnership that will allow funders to respond in faster, more effective manner when next disaster strikes.
- Support of regional United Ways within Kentucky, mentoring new Executive Directors and Development Directors within system.
- Working with United Way Boards in Kentucky to assess current state of local campaigns and building strategy for future growth.
- Developing plans and working with local United Ways to grow Farmers Feeding Families into statewide effort.
- Working with Commissioner Quarrels and Department of Agriculture to include Farmers Feeding Families to Dept. of Agriculture Hunger Initiative.
Development Director
Nazareth Home Inc.
07.2020 - 09.2021
- Creation of Nazareth Home Foundation fundraising plan and implemented first ever giving strategy, increasing donations 85% in first five months
- Lead Development Committee made up of community volunteers at Nazareth Home, and actively work to secure new committee members and board members
- Responsible for all marketing, communications, social media, print advertising; started digital media campaign for organization, while ensuring all COVID protocols are met and ads/posts are relevant and timely
- Oversee relationship with marketing firm, direct all aspects of their work
- Act as spokesperson for organization, promoting positive in face of COVID. Through defined strategies secured over $10,000 in earned media with 10 positive news stories in month of March alone
- Implemented search for new database to replace 20 year old Access Database. Managed conversation to Bloomerang and am currently training staff on how to use, as well as finding additional ways to utilize database within other areas of organization
- Work as part of Executive Leadership Team, managing relationships with board members and staff, while elevating profile within community
Director of Development
Alzheimer's Association Kentuckiana
07.2019 - 07.2020
- Develop and Maintain budget and goal plan for 2020 Walk to End Alzheimer's and The Longest Day
- Managed Development Team, including 4 Walk Managers and 1 Longest Day Manager
- Responsible for overall growth of both The Walk to End Alzheimer's and Longest Day
- Focus on Volunteer Leadership - engaging community executives to strengthen Association within State
- Built relationships with current Board of Directors, and grew prospects for succession planning
- Built relationships with Major Gift and Planned Giving Prospects and develop plan for asks
- Worked as member of Executive Leadership Team to grow presence and engagement within Communities served
- Develop communications plan to keep sponsors/donors informed, thanked and asked on all projects at appropriate touch points
Director Regional Development
Metro United Way
06.2008 - 04.2019
- Oversee strategic planning for all fundraising efforts within Shelby, Oldham and Bullitt Counties, successfully driving increase of 35% total Regional giving to more than $850,000 in giving per year
- Driving significant Bullitt County growth within Annual United Way campaign from $32,000 in 2008 to $215,000 in 2018
- Drove local Bullitt County Leaders to bring first Homeless Shelter to Bullitt County, identifying and engaging both donors and in kind partners
- Created new program - Farmers Feeding Families, designed to engage Shelby County agriculture community in addressing food insecurity raising $50,000 in new dollars inaugural year
- Built awareness and engagement for this effort by leveraging new volunteer leaders to invite and engage new partners through sponsorship, events and donations
- Created Women's Committee - Pearls With a Purpose in Shelby County, driving women's leadership and engagement to strengthen Metro United Way's core work in Early Childhood Education. Designed first Pearls With a Purpose event in January 2019, securing Governor Martha Lane Collins and Secretary Elaine Choi as speakers for sold out event
- Build relationships, support, and recruit Advisory Council members and volunteer ambassadors to meet fundraising and community outreach goals in each County
- Partner with Government and Business Leaders to recognize community needs and develop plans to address said needs through traditional fundraising and innovative localized initiatives like Farmers Feeding Families and Pearls With Purpose
- Cultivate and maintain major gift donor and volunteer relationships within each county
- Develop communications plan to keep membership/donors informed, thanked and asked on all projects at appropriate touch points
- Develop and Maintain annual regional fundraising budget
- Develop yearly fundraising goals and accompanying strategies to reach those goals, including cross-functional budget, strategic and tactical planning tailored by county, and working with Metro United Way to ensure regional effort is aligned to core work
- Led and Directed Women's Leadership Council (WLC) and Volunteer Steering Committee to develop opportunities to engage 1,000 WLC members within Metro United Way Was responsible for growth of WLC Donors and Dollars - 1,200 members and $1.5 million dollars in donations
- Manage agency staff and volunteer base for Shelby, Oldham and Bullitt Counties
Education
University Of Louisville
Louisville, KYSkills
- Strong Leadership
- Community Builder
- Public Speaking
- Non Profit Management
- Volunteer Recruitment/ Management
- Fundraising
- Strategic Planning
- Process implementation
- Powerful negotiator
- Strong Close
- Written And Verbal Communication
- Revenue Projections
- Strong Organizational Skills
- Corporate Partnerships
Timeline
Vice President
United Way Of Kentucky
06.2023 - Current
Director of Development
United Way Of Kentucky
09.2021 - Current
Development Director
Nazareth Home Inc.
07.2020 - 09.2021
Director of Development
Alzheimer's Association Kentuckiana
07.2019 - 07.2020
Director Regional Development
Metro United Way
06.2008 - 04.2019
University Of Louisville
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